BOBA, BUT BETTER: ORBITEL BRINGS THE WORLD’S
FIRST READY-TO-EAT BOBA TO FINE FOOD AUSTRALIA
A World First: Ready-to-eat, no-prep, shelf-stable boba makes its Australian debut, promising consistency and speed without sacrificing chew.
Foodservice Credibility: Already trusted by Sysco and global operators, Orbitel’s turnkey solutions help kitchens lift menus, margins, and efficiency.
Global Footprint: From Walmart and Target to Lidl, Carrefour and Amazon, Orbitel’s products are now in 30+ countries — fusing Taiwanese authenticity with international insight.
Where to Taste: Fine Food Australia 2025, ICC Sydney, Hall 7, Stand A24, 8–11 September.
SYDNEY, AUSTRALIA | SEPTEMBER 2025 - There’s a new star bubbling up in the culinary world. Orbitel International Group, the global food innovator behind O’s Bubble, is set to launch the world’s first ready-to-eat boba at Fine Food Australia 2025, held from 8–11 September at ICC Sydney, Hall 7, Stand A24.
Forget microwaving or laborious prep — this is boba that’s as easy as open-and-serve, yet still delivers that unmistakable chewy bite. Shelf-stable, consistent, and hassle-free, it’s a game-changer for busy cafés, restaurants, and large-scale operators who want speed without compromise.
A First for Australia’s Palates
For the first time on Australian shores, visitors can taste boba that doesn’t need a moment of cooking. Think of it as bubble tea’s modern evolution — designed to meet the pace of today’s kitchens while keeping the joy intact.
Orbitel will also showcase its most inventive popping boba applications, crossing over from plated desserts to beverages and even savoury creations. It’s proof that boba isn’t just a drink topper — it’s a versatile ingredient waiting to spark culinary imagination.
“Boba is more than a trend — it’s a cultural touchstone. With ready-to-eat boba, we’re not just introducing another product; we’re opening a new chapter for the category,” says Gary Tsai, President of Orbitel International Group. “This is about giving chefs, baristas, and operators the confidence to serve boba anytime, anywhere, without compromise. It’s convenience meeting authenticity, designed to scale globally.”
Trusted by the World’s Foodservice Leaders
Orbitel is no stranger to professional kitchens. A trusted supplier to Sysco — the world’s largest foodservice distributor — Orbitel’s range is trusted across thousands of kitchens worldwide. The company’s turnkey portfolio spans boba, popping boba, Nata de Coco, teas and syrups, each crafted to:
- Elevate menus with premium, on-trend toppings.
- Drive new revenue with high-demand, high-margin categories.
- Remove complexity by cutting prep time to zero.
Beyond foodservice, Orbitel has built a strong FMCG presence across major global retailers, including Walmart, Target, Lidl, Carrefour, and Amazon. The company’s portfolio spans ready-to-drink beverages, popping boba, and versatile DIY kits, each developed with deep knowledge of consumer behavior and cross-market trends.
This consumer-centric approach, reinforced by Orbitel’s experience operating in more than 30 countries, allows the company to anticipate evolving demand and deliver products that resonate across diverse cultures and lifestyles.
“Our mission has always been to engineer solutions that empower operators to grow without adding operational burdens,” adds Fanny Chen, CEO of Orbitel International Group. “With ready-to-eat boba, we are setting a new benchmark for efficiency and consistency in the foodservice industry.”
Taste It First at Fine Food Australia 2025
“Boba has always been about joy, flavour, and experience,” reflects Charlotte Chen, VP of Sales & Marketing at Orbitel International Group. “With ready-to-eat boba, we’re making that moment easier than ever to enjoy — whether it’s in a café, at home, or on the go. And at Fine Food Australia, we’re inviting the industry to taste it first: to see, sip, and experience how authentic Taiwanese culture can be seamlessly woven into modern Australian menus.”
Orbitel invites foodservice professionals, distributors, and retailers to discover the future of boba firsthand and meet its account team for tailored partnership discussions.
· ICC Sydney — Hall 7, Stand A24
· 8–11 September 2025
About Orbitel International Group
Orbitel International Group is a global food innovation company dedicated to bringing authentic Asian lifestyle products to international markets. Through its flagship brand O’s Bubble, Orbitel has pioneered boba innovation from frozen and microwaveable formats to today’s ready-to-eat BOBA. Operating in over 30 countries, Orbitel is a trusted partner to retailers, distributors, and foodservice leaders worldwide, committed to delivering culturally authentic, operationally efficient, and globally scalable solutions.
Media Contact
Ms. Nina Jen
Global Marketing, Orbitel International Group
nina@orbitel.com.tw
